What is A Southern Co?

Style, Grace, Faith, Love & Family


A Southern Co. is a celebration of all things beautiful, with style and grace for yourself and your home.  Whether you are enjoying our storefront location at 2001 Seventh Avenue in Huntington, WV – a remodeled warehouse – or are joining our southern family by shopping online, you will always enjoy our juried, hand picked collections of fashion, home décor, furniture and gifts, all selected with you in mind.

The warehouse is also home to Bittersweet Coffeehouse, Huntington’s first third-wave coffee shop. We host open-mic nights and other events to facilitate a sense of community. Check out the events calendar! Our industrial-inspired space is also perfect for hosting your next event, whether it be a reception, shower, or birthday party. We’ve even had weddings!

We pride ourselves in the products we share and the companies we partner with. It is important to us to find quality that can be passed along to our customers at an affordable price. We partner with eco-minded companies that promote free trade and use organic, natural and reclaimed materials. 

We support local charitable organizations such as The Boys & Girls Club, Prestera Foundation, The Marshall Artist Series, and Huntington Museum of Art. We are a small staff and, most importantly, a family. We are here to welcome you and assist you with southern hospitality. Come have a visit with us soon!